Are you using Millennials to your advantage?

Posted by Laura Miller on Mon, Jun 20, 2016 @ 03:28 PM

Marketing To MillennialsDoes your online marketing strategy take millennials into account? If not, then you’re missing out on a lot of powerful, revenue-producing potential.

Just take a look at some of these surprising statistics reported by marketing industry experts and peers:

  1. Millennials in the US are seven times more likely to give their personal information to a trusted brand than to any other brand.
  2. 56 percent of millennials in the US would share their location with companies to receive coupons or deals for nearby businesses.
  3. Only 6 percent of millennials in the US consider online advertising to be credible .

This means that millennials are willing to share their information with companies, but first the brand needs to be trusted and an incentive should be offered.

In short: the only thing preventing your company from successfully gaining valuable customer information is the formation of a credible, trustworthy, and reliable relationship with your customer base.

Sounds simple enough, right? With the right tools it is, but if you're unexperienced in generating loyalty things can get real challenging, real quick.

That’s where our team comes in. Here at Tecmark our mission is to create success for your business through connecting you to your customers with simple and effective loyalty programs. We know exactly what it takes to get your business in front of your target audience. Our expert research and analysis ensures that when you invest your money with us, you’ll see major returns.

Let our team of talented experts keep the finger on the pulse of your burgeoning customer base. Call us today to schedule an appointment for a free demo. We look forward to hearing from you!


For more information on Millennials and how to leverage them for your business, download the following whitepaper:

Millennials Convenience Store

Tags: Loyalty Marketing, Tecmark, Convenience Stores, Loyalty Learning