Looking Ahead to 2018 for the Convenience Store Industry

Posted by Brent Harms on Thu, Dec 14, 2017 @ 10:13 AM

 

 

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2017 was quite a year!  We saw so many big events in the political arena, international conflict, terrorist attacks, and scandals, to name a few. Even with all this turmoil, the US economy is strong with low unemployment and now a significant uptick in growth. Though no one can predict the future for the convenience store industry, we can ask some questions that will at least be partially answered by the end of 2018.

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Tags: Loyalty Marketing, Convenience Stores, Customers/Segments, Mobile App

C-Store Loyalty Programs & Millennials

Posted by Mike Anderson on Tue, Sep 26, 2017 @ 11:22 AM

 

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Tags: Loyalty Marketing, Customers/Segments, Loyalty Learning

Millennials and The Digital Age of Loyalty Programs

Posted by Meghan Murphy on Wed, May 24, 2017 @ 12:41 PM

Millennials have grown up during a time of incredibly rapid changes in technology. Being born in 1993, I can remember having dial up internet in elementary school, and by middle school I had a device in my hands the size of a poptart that gave me instant access to my friends, the latest music and basically the world. Millennials have grown up with technology so much so that new changes are exciting and completely normal to us. It may seem like Millennials are checking out of real life by being on their phones constantly checking different social media platforms, but if you look closely, the true motives of a Millennial are to connect and be part of a community. 

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Tags: Customers/Segments