Boost Category Sales with Loyalty

Posted by Lisa Artisensi on Tue, May 14, 2019 @ 10:00 AM

In the NACS Daily email published April 8, 2019 Brett Dworski highlighted “Five Essentials for C-Store Promotions.”  One of those highlights focused on struggling categories in c-stores: cigarettes, packaged beverages, and snacks & candy.

Read More

Tags: Loyalty Marketing, Tecmark, Convenience Stores, Promotions, Loyalty Learning, Mobile App, Rewards Program, convenience store rewards

C-Store Marketing 101 - How to stand apart!

Posted by Brent Harms on Tue, Apr 02, 2019 @ 10:36 AM

 

My wife teaches marketing and her students learn about the 4Ps - Product, Placement, Price and Promotion.   The textbooks state these are the key components in developing a marketing strategy. As we have worked with C-Stores, it is clear that decisions and actions around each of the Ps will help your C-Store stand apart from the competition.

Read More

Tags: Loyalty Marketing, Tecmark, Convenience Stores, Promotions, Loyalty Learning, Mobile App, Rewards Program, convenience store rewards

From Zero to Loyalty in 30 days - is this possible?

Posted by Brent Harms on Fri, Feb 08, 2019 @ 07:20 AM

15763871_S-300x255

 

Read More

Tags: Loyalty Marketing, Convenience Stores, Promotions, Mobile App, Rewards Program, convenience store rewards

May Your Rewards Be Merry & Bright

Posted by Lisa Artisensi on Wed, Dec 05, 2018 @ 02:30 PM

Read More

Tags: Loyalty Marketing, Customer Experience, Loyalty Learning, Mobile App, Rewards Program, convenience store rewards

Reward Program Trends - What We Heard at NACS Show 2018

Posted by Brent Harms on Wed, Oct 24, 2018 @ 12:03 PM

 

Read More

Tags: Loyalty Marketing, Customer Experience, Loyalty Learning, Mobile App

Come Check Out Our Mobile Loyalty App @ NACS

Posted by Mike Anderson on Wed, Oct 03, 2018 @ 09:30 AM

Mobile Apps Provide Great Data

Use data to your advantage. Analyzing your data allows you to spot trends in customer behavior and develop specific targeted offers that are relevant to their purchasing behavior. Don’t fall behind the competition when it investing in new technology. A mobile app is something that customers want. Data shows that customers want to download and use mobile apps from businesses that they frequent. Don’t ignore the data that is right in front of you.

Read More

Tags: Loyalty Marketing, Customer Experience, Loyalty Learning, Mobile App

The Impact of Mobile Loyalty

Posted by Mariah McDonald on Wed, Mar 21, 2018 @ 09:00 AM

 

Read More

Tags: Convenience Stores, Refreshing Your Program, Mobile App, Rewards Program

4 Ways to Promote Your Rewards Program

Posted by Trennia Donohue on Wed, Jan 24, 2018 @ 01:59 PM

Read More

Tags: Loyalty Marketing, Convenience Stores, Business/Branding, Promotions, Mobile App

How a Rewards Program Will Increase Your C-Store Sales 

Posted by Trennia Donohue on Wed, Jan 17, 2018 @ 12:17 PM

 

One big factor that drives the success of a c-store is their ability to bring customers into the store.  There are a variety of different marketing strategies to get customers to come into the store, and having a robus rewards program is one of the most successful.  More in-store visits lead to an overall increase in sales.  
Read More

Tags: Loyalty Marketing, Tecmark, Convenience Stores, Promotions, Mobile App

Looking Ahead to 2018 for the Convenience Store Industry

Posted by Brent Harms on Thu, Dec 14, 2017 @ 10:13 AM

 

 

app pic for trade show -3.png

 

2017 was quite a year!  We saw so many big events in the political arena, international conflict, terrorist attacks, and scandals, to name a few. Even with all this turmoil, the US economy is strong with low unemployment and now a significant uptick in growth. Though no one can predict the future for the convenience store industry, we can ask some questions that will at least be partially answered by the end of 2018.

Read More

Tags: Loyalty Marketing, Convenience Stores, Customers/Segments, Mobile App